Europe Adult Diapers market size was USD 4575.36 Million in 2023! (2025)

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Europe Adult Diapers Market Report 2025 Market Size Split by Product Type (Pull-up Diapers, Tape on Diapers, Pad Style, Others), Category (Men, Women, Unisex), End-User (Residential, Hospitals and Clinics, Others), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Drug Stores/Pharmacies, Online Stores, Other Distribution Channels Sales)

According to Cognitive Market Research, with a market value of USD 15251.2 million in 2023 and projected to expand at a compound annual growth rate (CAGR) of 5.3% from 2023 to 2030, Europe accounted for a share of over 30% of the global Adult Diapers market size of USD 4575.36 million. The market for adult diapers in Europe is expanding significantly due to a combination of changing demographics and growing public awareness of issues associated with incontinence. Europe has adopted improved incontinence treatments with an emphasis on improving the quality of life for the elderly and others with particular health concerns. Tape-on diapers have been popular in this market because they give consumers a safe and adaptable option. The significance of this segment can be attributed to the region's emphasis on innovation and dedication to meeting the different demands of consumers. In summary, Europe has played a significant role in influencing the development of the adult diaper market by exhibiting a forward-thinking approach to healthcare solutions that put the comfort, functionality, and dignity of those with incontinence concerns first.

  • According to Cognitive Market Research, the Germany Adult Diaper market size was valued at USD 905.92 million in 2023 and is projected to grow at a CAGR of 5.5% during the forecast period. This is majorly due to the rising disposable income.
  • The United Kingdom Adult Diaper market had a market share of USD 768.66 million in 2023 and is projected to grow at a CAGR of 6.1% during the forecast period. This is due to the greater emphasis on health.
  • The France Adult Diaper market is projected to witness growth at a CAGR of 4.5% during the forecast period with a market size of USD 40.93 million in 2023.
  • The Italy Adult Diaper market is projected to witness growth at a CAGR of 4.7% during the forecast period with a market size of USD 393.8 million in 2023.
  • The Russia Adult Diaper market is projected to witness growth at a CAGR of 4.3% during the forecast period with a market size of USD 709.18 million in 2023.
  • The Spain Adult Diaper market is projected to witness growth at a CAGR of 4.4% during the forecast period with a market size of USD 375.18 million in 2023.
  • The Portugal Adult Diaper market is projected to witness growth at a CAGR of 5.1% during the forecast period with a market size of USD 96.08 million in 2023.
  • The Luxembourg Adult Diaper market is projected to witness growth at a CAGR of 5.4% during the forecast period with a market size of USD 141.84 million in 2023.
  • The Greece Adult Diaper market is projected to witness growth at a CAGR of 5.6% during the forecast period with a market size of USD 54.90 million in 2023.
  • The Rest of Europe Adult Diaper market is projected to witness growth at a CAGR of 4.0% during the forecast period with a market size of USD 709.18 million in 2023.
Preview of Europe Adult Diapers Market RevenueEurope Adult Diapers Industry Statistics
Base Year2024
Historical Data Time Period2021-2024
Forecast Period2025-2033
Europe Adult Diapers Market Sales Revenue 2023 $ 4575.36 Million
Industry segmentation can be altred as per your needs. For example, we can proivde cross slipt between Pull-up Diapers with Category, End-User, additional country analysis, volume/consumption data, etc.Europe Adult Diapers Market Report Scope
Market Split by Product Type
  • Pull-up Diapers
  • Tape on Diapers
  • Pad Style
  • Others
Market Split by Category
  • Men
  • Women
  • Unisex
Market Split by End-User
  • Residential
  • Hospitals and Clinics
  • Others
Market Split by Distribution Channel
  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Drug Stores/Pharmacies
  • Online Stores
  • Other Distribution Channels Sales
List of Competitors Competitors not disclose (Request Sample)
Country Analysis United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Netherlands, Switzerland, Belgium, Rest of Europe
Key Qualitative Information Covered
  • Market Trends
  • Market Drivers
  • Market Restraints
  • Market Opportunity
  • Market Attractiveness Analysis
  • COVID–19 Impact and Recovery Analysis
  • PESTEL Analysis
  • Porter’s Five Forces Analysis
  • Product Life Cycle
  • Industrial Chain Analysis
  • Patent Analysis
  • ESG Analysis

Report scope is customizable as we have a huge database of Europe Adult Diapers industry. We can deliver an exclusive report Edition/Consultation as per your data requirements. Request for your Free Sample Pages.

Europe Adult Diapers Market is Segmented as below. Particular segment of your interest can be provided without any additional cost. Download the Sample Pages!

Europe Adult Diapers Market Report Description

Cognitive Market Research has recently published the 7th edition of Europe Adult Diapers Market Report 2025. It provides majorly two types of information qualitative and quantitative. In terms of quantitative data, current market size, competitors market shares, market forecast, and other industry updates with respect to, regional, and country levels. Whereas qualitative data, unveils market drivers, restraints, current trends, opportunities, and more. To know more, we encourage you to order the free sample pages.

Europe Adult Diapers Market Trends And Status Updates:

  • Europe Market Trends: We have analyzed various aspects of the market, such as consumer behavior, industry practices, technological advancements, economic indicators, competitive landscapes, etc., and included a detailed qualitative analysis under this section of the final deliverable report copy.
  • Industry Drivers of Europe Adult Diapers: A detailed Qualitative analysis with an expert's opinion will help you understand which industry factors are affecting the growth in a positive perspective.
  • Industry Restraints of Europe Adult Diapers: Negative factors that restrict and slow down the market growth are listed under this section and our experts will also help overcome them under the consultation services (Part of the service) Please note: Restraining factors analysis are equally important drivers and trends as our experts can help companies to develop strategies so that they can overcome retrianst's negative impact.
  • Industry Opportunities of Europe Adult Diapers: Our Research team and industry experts have anticipated the growth opportunities and listed them under this section. Market opportunities are expected to open up a growth window for new entrants and a growth channel for existing players. It helps to understand unmet needs or untapped potential in the market. This insight aids in understanding areas where demand has not been fully satisfied or where potential for expansion exists.

Read a Detailed Qualitative analysis of the above report by requesting the free sample pages from Request for your Free Sample PDF/Online Access.

Competitive Landscape of theAdult Diapers Market

The major players adopt new tactics quickly in order to gain a competitive advantage and take a substantial portion of the market. To serve a sizable customer base and obtain a competitive advantage, the top players in the adult diaper market place a strong emphasis on extending their creative products.

Adult Diapers Industry News

  • February 2021, A new smart adult diaper was introduced by Ontex. Ontex's innovative solution consists of a high-end diaper featuring a printed sensor, a transmitter fastened to the diaper, and a smartphone app. This combination notifies caretakers when a diaper needs to be changed and correctly measures the diaper's saturation level and leak danger.

(Source:ontex.com/news/brands/ontex-develops-new-smart-diaper-solution-for-incontinence/#:~:text=This%20combination%20accurately%20determines%20the,users%2C%20families%20and%20caregivers%20alike.)

Top Companies Market Share in Europe Adult Diapers Industry: (In no particular order of Rank)

    *List of Second Tier Companies, List of Third Tier/ Start-up Companies (Inquire with sales executive) Request Any Company Profile for Preview Purpose OR Data Validation!

    If any Company(ies) of your interest has/have not been disclosed in the above list then please let us know the same so that we will check the data availability in our database and provide you the confirmation or include it in the final deliverables.

    Europe Adult Diapers Market Analysis

    The published report edition delivers Europe Market size analysis from 2021 till the forecast period of 2031. We have included analysis of top performing countries such as (United Kingdom, France, Germany, Italy, Russia, Spain, Sweden, Denmark, Switzerland, Luxembourg, Rest of Europe) and their Market segmentation by Product Type, Category, End-User, Distribution Channel, etc. This will help you to understand detailed segment profile, revenue generation, growth patterns, trends, and differences among the each segments.

    Product Type Segment Analysis of Europe Adult Diapers Market

    Europe Adult Diapers market Product Type size and share analysis, have been revealed under this section. This section offers market size, revenue share, y-o-y growth rate along with market attractiveness for each type. This will help you to understand which type held largest revenue share along with its compound annual growth rate (CAGR) of Europe Adult Diapers Market.

    With the help of type segment analysis, companies can understand which type has potential to invest along with its driving factors, current trends and other key factors. The timeline covered in the published North America Report edition is 2021 to 2033.

    Europe Adult Diapers Market Share (%) by Product Type in 2021-2033

    Note: The above Chart is for representative purposes and does not depict actual sales & statistics. You can request a free sample or purchase the full report access today!

    Category Segment Analysis of Europe Adult Diapers Market

    Category segment analysis is key parameter for key companies and new entrants offering versatile products or services, helping them customize products to meet the need of different user scenarios. Based on the application segment analysis, key companies can choose which application segments to target in the Europe Adult Diapers Market. Our experts continuously monitor market dynamics and consumer trends of the each application to evaluate the attractiveness and potential of each segment. In terms of revenue, we can also provide the cross split of types in the each application for year 2021-2033. To understand more please connect with our sales team.

    Europe Adult Diapers Market Share (%) by Category in 2021-2033

    2021

    2025

    2033

    Note: The above Chart is for representative purposes and does not depict actual sales & statistics. You can request a free sample or purchase the full report access today!

    Europe Adult Diapers End-User Segment Analysis

    • Residential
    • Hospitals and Clinics
    • Others

    Europe Adult Diapers Distribution Channel Segment Analysis

    • Supermarkets/Hypermarkets
    • Convenience Stores
    • Drug Stores/Pharmacies
    • Online Stores
    • Other Distribution Channels Sales

    Europe Adult Diapers Country Analysis

    In this section we have included market revenue, share, type, application and other segment analysis for each country level. Our team identifies and analyses potential risks associated with operating in each country, including rules and regulations, geopolitical risks, and other market-specific challenges. We estimate historical data and forecast future trends to understand the market's current situation in each country. This analysis helps key players to build strategies to strengthen their foothold in Europe Adult Diapers market.

    • United Kingdom
    • France
    • Germany
    • Italy
    • Russia
    • Spain
    • Sweden
    • Denmark
    • Switzerland
    • Luxembourg
    • Rest of Europe

    The Current Published report Editon on the website includes the following list of countries analysis whereas in case you looking to access any other country or states level data under Europe then please revert us to access the exclusive Europe Adult Diapers industry report Edition.

    Europe Adult Diapers Market Share (%) by Country (2021-2033)

    The above graph is for illustrative purposes only. To learn more about geographical trends request the free sample pages. Contact US!

    The base years considered for all the estimations by analyzing trends and growth rate will help you gain an in-depth understanding of the conclusions provided in this report. This report also includes figures, graphs, pie charts, tables and bar graphs that explain the data analysis based on current trends at the country level as well as key regions. This research report also focuses on assessing factors such as profit, product price, capacity, production, supply demand market growth rate along with others to create a clear picture on the future prospects of this market.

    Author's Detail

    Sneha Mali

    Research Analyst at Cognitive Market Research

    LinkedIn

    Profile

    I am a research analyst working in various domains including the Consumer Goods domain, and my primary responsibility is to conduct thorough research on various subjects and provide valuable insights to support client requirements. I have knowledge of research methodologies, and data mining which enables me to analyze large data sets, draw meaningful conclusions, and communicate them effectively. I stay up-to-date with the latest research trends, methodologies, and technologies to ensure that my research is accurate, relevant, and impactful.

    Bio :

    Sneha Mali is a research analyst working in various domains including the Consumer Goods, market ...Read More

    Author's Conclusion

    Author's Say's

    • Europe Adult Diapers accounted for a share of over 30% of the global market size of USD 4575.36 million in 2023.
    • The growth of e-commerce and online retail has significantly impacted the Adult Diaper market. Consumers now have easy access to a wide range of Adult Diaper from the comfort of their homes.

    Frequently Asked Questions

    What is Europe Adult Diapers market size/share and growth rate?

    Europe Adult Diapersmarket size and its growth rate has been provided in the report. The historical period included in the report is from 2021 to 2024, whereas, the report provides forecast data for the years 2025 to 2033. This will help you to in terms of market share, regional market share, country level market share to understand how the market has been performing in the past and how it is going to perform in the following years. Correspondingly, historical and forecast analysis comprises sales and revenue data of the Europe Adult Diapersmarket. Market size for UK, Europe, North America, Asia Pacific, Middle East & Africa is also included in the report.

    What are the major factors affecting the Europe Adult Diapers market?

    The major factors affecting the Europe Adult Diapers market in a positive, as well as negative perspective, have been provided with detailed analysis in the report. This segment has encompassed drivers, opportunities, and challenges faced by the industry. This will help you to understand the major factors impacting Europe Adult Diapers market trends and develop your business strategy accordingly.

    Who are the top manufacturers of Europe Adult Diapers? List of Europe Adult Diapers Companies and there market trend or market share?

    Major manufacturers or list of Europe Adult Diapers manufacturers 2024 involved in the market have been profiled in the report along with their business strategies, recent developments, SWOT analysis, business overview, and market Trend from the year 2018-2022. Europe Adult Diapers Companies such as are part of the final deliverable document along with the same we can provide data for 2nd, 3rd, start-up level companies data and strategies as well. This will help you to understand the competitive analysis of the market and how other players are performing in the market. This detailed competitive analysis will help you to strategize your business accordingly and will keep you one step ahead. A quantitative and qualitative analysis of the main players in the Europe Adult Diapers market is introduced, from the perspective of sales, revenue and price.

    Which segments are covered under Europe Adult Diapers market segments analysis?

    Under Europe Adult Diapers market segments analysis Product Type, Category, End-User. It provides detailed insights on each type and application. Further, it provides which sub-segment is dominating the Europe Adult Diapers market along with its reason. Additionally, the Europe Adult Diapers market report will help you to analyze which sub-segment is fastest-growing during the forecast period.

    What has been the impact of COVID-19 on the Europe Adult Diapers market?

    After the analysis of the complete market, the report has provided how the COVID-19 pandemic has affected the market. All the parameters have covered the overall impact of COVID -19 on the market value, market trend & growth of the market, and how the major players in the particular market are adopting these changes. This will help you to understand the overall optimistic, pessimistic, and neutral effects of the coronavirus pandemic on the Europe Adult Diapers market.

    How the Europe Adult Diapers market performed till 2025 and how will it perform in the following years?

    The Europe Adult Diapers market has been analyzed thoroughly and has estimated the parameters which have affected the market in the historical period as well as how the market is going to perform in the following years. This will provide a complete market scenario and help you to strategize your next move accordingly to the Europe Adult Diapers market Share.

    Which region is expected to hold the highest market share in the Europe Adult Diapers market?

    The report gives an exhaustive investigation of the Europe Adult Diapers market at country & regional levels, and provides an analysis of the industry trends in each of the regions, from sales, revenue, and consumption. It will help you to understand which region is dominating the market and is expected to grow significantly in the following years. The regional analysis will help you in strategizing the expansion of business.

    What are the parameters used to analyze market position?

    Europe Adult Diapersmarket report has provided PESTEL and Porter analysis to provide insightful information regarding the market scenario. It also provides market attractiveness analysis with an acknowledgment of various factors within the market, including growth rate and market size, as well as outside factors such as access to raw materials, competition, and industry capacity.

    How to order Full Report or Sample pages of the Europe Adult Diapers market?

    The sample report for the Europe Adult Diapers Market can be obtained on demand from the website. Also, the 24*7 chat support & direct call services are provided to procure the sample report.

    Europe Adult Diapers market size was USD 4575.36 Million in 2023! (2025)
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